by Marius Ged, on Jan 18, 2023 4:15:39 PM
Keep up with the latest chiropractic news and insights from the industry’s trusted legal partner, Ged Lawyers. Here is an overview of what happened this month in the chiropractic field.
This Month in FL Chiropractic News
1) WhiteSands Creates a Homelike Atmosphere for Substance Abuse Recovery in FL
WhiteSands recovery facilities are debunking the myth that excellent treatment is set aside for the rich when it comes to addict recovery facilities. WhiteSands believes luxury treatment is a basic need, and cold settings and substandard treatment of addicts only lead to feelings of deprivation and punishment.
WhiteSands Treatment has luxurious facilities that make addicts feel at home and make it easy for them to journey comfortably through their recovery.
The facility has three residential centers in Florida with modern décor and amenities. The residential centers offer clients spacious rooms with flat-screen television sets and full-size beds. Additionally, the clients can gain access to computers and use cell phones during designated times at the on-site business centers.
Some amenities at the recovery facility include; a swimming pool, basketball courts, sand volleyball, a fitness center with a personal trainer, and massage and yoga classes.
The clients' health is also considered, and WhiteSands provides nutrition counseling through a dietitian and chiropractors to address pain and mobility issues. Newsweek magazine ranked WhiteSands as the top addiction treatment center in Florida in 2022.
For three consecutive years, the company has achieved top ranking for offering luxury care as part of the addiction treatment package.
Industry Updates
1) Foundation for Chiropractic Progress Wins Gold in 2022 MarCom Awards
The Foundation for Chiropractic Progress (F4CP) has been named the MarCom Gold Winner. F4CP won the award for the special event category for its ChiroThon 2022. The foundation’s ChiroThon is a three-day telethon event live-streamed to help elevate, celebrate and support chiropractic practice which they consider the greatest profession. F4CP won the gold award out of 6000 entries from over 45 countries.
Sherry McAllister, DC, president of F4CP, stated that winning the award was a source of gratification for the non-profit organization. Sherry states that the ChiroThon gained over 85,000 viewers from various live stream platforms. Twelve corporate sponsor social media platforms, along with the F4CP website and social media platforms, live-streamed the ChiroThon owing to the high viewership.
The viewership led to generous donations, new members for the organization, and sponsorships. F4CP has received honors for its aim to create global awareness of chiropractic care and its doctors through video commercials over the past 11 months.
2) Parker Seminars Las Vegas to Host World’s Largest Chiropractic Expo and Seminar Event in February
Parker Seminars Las Vegas is set to host the annual chiropractic expo in February 2023 from the 23rd to the 25th. The event, dubbed 'Invictus,' is set to present a live experience for those in the chiropractic field to learn, network, and be inspired. Various keynote speakers are lined up for the event, including internationally famous Tim Tebow and Ed Mylett.
Other well-known speakers for the event include Angela Duckworth, Robynne Chutkan, Anna Lembke, and Jim Kwik. Additionally, the event will have an expo hall that sets the standard in the chiropractic profession. Park Seminars and Park Research Centre will host the inaugural ACE program during the event. Abstract for Clinical Evidence (ACE) is a program that will enable sharing of evidence directly with clinicians.
The program was prepared by a team of clinicians from around the globe and scientists using iPoster, an online interactive virtual poster platform. There is much to look forward to during the expo and seminar. There will be a book signing, an extravaganza, and the WCWC luncheon. The Annual chiropractic expo will be held at the Paris Las Vegas Hotel. Visit the the Parker Seminars website to check the schedule and register for the event.
Growing Your Practice
1) Small Ways to Boost Your Brand in the Local Chiropractic Market
In addition to providing efficient service to your patients, you should find effective ways to make your chiropractic practice known in the local market. Here are a few small ways you can boost your brand:
1. Create a Patient Persona
Extensive knowledge of your patients will help you personalize their treatment and boost your brand by having the right patient target. The more you know about your patient, the easier it will be to advertise your brand to them. You can use patient demographics like age, education, gender, and status to personalize your branding efforts. Y
2. Build a Significant Brand Identity
A brand identity is a key to service delivery. It is essential to refresh your brand identity periodically to optimize it. The brand identity focuses on the service you deliver, how you provide it, and the ultimate performance of your service delivery. Boosting your brand identity entails being consistent in your brand voice. Your entire brand, from the logo, theme colors, and tagline, should attract potential clients. You should also work on your values and goals as a chiropractic practice and ensure there is evident feedback from the customers or patients that your services match your values as a brand.
3. Optimize Your Website
The world has gone digital, and if your chiropractic care practice is yet to, you have work to do. Having a website is the first step in funneling online user clients your way. Optimizing your website is the next step to funnel potential patients who will consume your service. Website optimization makes your brand easily visible. You can learn how to use SEO to optimize your website. Alternatively, you can hire an expert to work on your behalf.
2) Medical Providers Are Reclaiming Lost Money Via PIP Suits. Here’s How
Florida’s no-fault auto insurance law requires all drivers to purchase personal injury protection. The PIP coverage in Florida provides up to $10,000 for medical and related expenses within two weeks after an accident. Most insurance companies delay or refuse to pay the PIP claims to health care providers. The process of claim recovery can be daunting. Medical providers use PIP suits to reclaim lost money.
When you work with a partner like Ged lawyers, our firm ensures you make the most out of your chiropractic practice through claim recovery. Insurance companies dread exposure to litigation and attorney fees and, as such, respond fast to our attorney demands.
When the patient signs the Assignment of Benefits, the medical providers can claim the benefits. Partnering with our experts is an excellent way of making the process fast and seamless.
Partner with Ged Lawyers and See Stronger Revenue Streams Today
Ged Lawyers helps chiropractors in Florida get additional cash flow through PIP claim recoveries. The highlight of partnering with us is that you do not have to pay for our services. Our team of GED lawyers works round the clock to ensure that all your balances are duly paid on time.
We relieve you of duties such as sending demand letters, litigating cases, conducting follow-up communications, and processing payouts. Our client portal is HIPAA-compliant, which means we utilize the latest data storage and transfer protocols to store your files safely.
Contact us today at 561-995-1966 or through our website to learn more about how PIP Recoveries can help you increase your income.
